Motorsports 2015 India: Yokohama team to compete in 1600, 2000 cc categories

In order to strengthen its Motorsports activities in India and further gain a stronger footing for future car rallies, Yokohama India Private Limited, the wholly owned arm of Japanese tyre major Yokohama has announced its team for Motorsports 2015 India.

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According to a company statement, Team Yokohama will compete in the 1600 and 200 cc categories of the Indian Rally Championships. The team consists of experienced ralliests. Driver – Rahul Kanthraj and Co-Driver – Vivek Bhatt driving Mitsubishi Cedia, competing in 2000 CC and Driver – Karna Kadur + Co-Driver M Chandrashekar competing in 1600 CC on a Volkswagen Polo. Yokohma also supports Prithvi Domnic + Co-Driver Pruthvi Ithal in 2000 CC Domnic is a Yokohama YCN dealer in Bangalore as well as a Motorsports enthusiast.

Takeshi Harada, Director (Sales and Marketing), Yokohama India, while introducing the team said: “Yokohama has been part of Motorsports events the world over. I would also like to mention the completion of 10 years as a sole Tyre supplier to WTCC, an FIA World Championship, this is a proud moment. Therefore, for us participating in the IRC was a foregone conclusion as Motorsports is today part of the Yokohama philosophy.”
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“The launch of Team Yokohama is a proud moment, we have been providing Tyre support and participating for various Motorsports events in India since 2008 and excellent results have encouraged us to continue in this course”, Sanjay Chatterjee, General Manager, Yokohama India added.

From 2008 -2010 Yokohama had been the official tyre partner to Red Rooster racing for INRC events. The results during that partnership were encouraging. Since 2008 year after year Yokohama Tyre supported cars have always found place on the Podium at Raid De Himalaya, one of the toughest Rallies. Yokohama’s IRC 2014 results have also been encouraging with the Team winner 2000 CC, Team winner 1600 CC and Rahul Kanthraj as Best driver 2000 CC .
Rahul Kanthraj and Vivek Bhatt duo started rallying in the year 2000 and has participated in over 75 rallies. Together they have won 4 Group and National championships and finished runners up on 4 other occasions. They will participate in the 2000 CC Category.

Participating in the 1600 CC Category, Karna Kadur, who has been part of over 95 (2& 4 Wheel) events and has won 2 NATIONAL Championship Titles and 12 National event wins. He has had 80 PODIUMS finishes with his Co-Driver M Chandrashekar.

The FMSCI was founded in the year 1971. The Indian rally championship (IRC) was renamed in 2014 but started had way back in the year 1978 and ran as the Indian National Rally Championship (INRC).

Globally other than replacement tyres business, Yokohama tyres is original equipment suppliers to many top of the line car manufacturers like Audi, Honda, Mercedes Benz, Mitsubishi, Nissan, Porsche, Suzuki and Toyota.

Yokohama India is 100% subsidiary of The Yokohama Rubber Co., Ltd. Yokohama Rubber Company(YRC) is already running in to 10th decade of its establishment in Japan, under its management plan GD100(Grand Design 100, on completion of 100 years of operations in 2017) decided to foray in to Indian market in 2007. India being one of the fastest growing automobile markets got Yokohama India Pvt. Ltd. to invest in land for its manufacturing unit.

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Nike powers women through #betterforit initiative

Running your first half-marathon, finally dead-lifting your body weight at the gym or resolving to do a handstand in yoga. What do these feats have in common? They require hard work, commitment and motivation. And, most importantly, anyone who attempts them will find themselves #betterforit.

Nike-Woman

This spring, Nike is launching a women’s initiative, #betterforit in order to inspire women to be active, take on new challenges and conquer personal goals.

More than a hashtag

#betterforit is more than just a hashtag. It’s a call to action to share, promote and embrace women’s fitness and sports. With this rallying cry, Nike invites a global community of athletes to push themselves further, whether it’s a personal best in their latest marathon or a weekend run. #betterforit offers athletes collective inspiration to reach new heights and a place to share their experience.

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Amy Montagne, VP/GM of Nike Women and Global Women’s Training said: “Every athlete has goals. And Nike is the link between you and your aspirations. We provide more than encouragement – with initiatives like #betterforit, Nike provides the tools for women to expand their personal athletic potential.”

Short films

The campaign is headlined by a series of short films debuted on April 12, 2015. The initiative harnesses the bold voice of women today and addresses the dynamic world of sport and fitness with a lighthearted tone and humor. #betterforit enourages female athletes around the world to share their personal #betterforit mission.

Athletes add better for IT Inspiration

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The #betterforit movement includes insights from top athletes including world champion sprinter and four-time gold medalist Allyson Felix. Athletes like Felix embody #betterforit shown through their goal setting mentality and accomplishments in training and competition. But #betterforit is more than just accomplishments and accolades, it is about the journey and hard work along the way.

‘As athletes, we always want things to happen right away,’ says Felix. “We want to put in the work and then we want to see the immediate results. But what’s important is looking at the full journey, the process, and taking the joy from that — even the ups and the downs. That’s what makes it all worth it”, she points out.

As Felix explains, #betterforit is a process, not a seconds-long race or a solitary moment of victory. Both the race and the win are built upon a foundation of hundreds of #betterforit moments.

‘Before I get in line at a competition, I reflect on the fact that this is my chance to really go for it,’ she says. “I zero in on the moment and focus my thoughts on what’s important – giving it my personal best. I take that breath to just appreciate the process. To know that no matter what the outcome, I’ll be better for it”, Felix added.

Better For IT, Since The Beginning

Named for the Greek goddess of victory, Nike has a 40+ year history of serving and innovating for female athletes, developing products and services tailored specifically for what women want and need. Connecting to a global community of female athletes, #betterforit stands out as Nike’s largest initiative to support and motivate a women’s athletic journey. To learn more, visit nike.com/women.

BodyPower Expo India 2015 Mumbai to attract 20,000 visitors

Starting today at the Bombay Convention and Exhibition Centre, BodyPower Expo India 2015, the fitness hub of Asia is estimated to attract a footfall in excess of 20,000.

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The visitors includes key buyers, distributors and manufacturers from India, Pakistan, Bangladesh, Thailand, Singapore, Malaysia and the UAE with a multitude of opportunities to experience in this unique and awe-inspiring event.

BodyPower Expo is the perfect platform to promote health & nutrition and body building related products and services to an audience made up of thousands of key business decision makers, trade delegates and enthusiastic consumers.

This is a perfect event for leading sports nutrition, fitness equipment, vitamins and apparel brands. BodyPower Expo is a show that encapsulates everything positive about fitness. This unique, inspiring atmosphere generates extensive sales and networking opportunities for aspiring companies looking to build a formidable reputation in the rapidly developing Indian health and wellness market, worth Rs. 620 crores.

Set across an action-packed weekend on March 21-22, March 2015, BodyPower Expo is an event that simply can’t be ignored for any company looking to raise their profile within the domestic and international fitness industry.
Some of the prominent international athletes like Ronnie Coleman (legendary), Phillip Heath, Kris Gethin, Nathan Harman, Ricardo Correia, Callun Won Moger, Francis Benfatto, Oksana Grishina, and Indian athletes such as (Mukesh Gahlot, Sangram Chougule, Dinesh Aswal, Bhupendra Dhawan (Dronacharya Awardee) have joined hands with BodyPower Expo India to make it big in the Indian market. Brands like Neulife, Unlimited Nutrition, Life Fitness, Cellucor, BSN, Optimum Nutrition, Musclepharm, Precor, Jerai, Gifted Nutrition, SAN Nutrition, Cytosport, ESN, BillionBody, Scitec, Grenade, Fitcrunch etc. have got associated with Body Power to escalate India’s health and wellness market with this unique initiative.

Nick-Ortan

Nick Orton, CEO, Body Power Expo said: Despite seven years of exponential growth and unrivalled success in the UK, we will ultimately be delighted at the impact the show is going to make in the upcoming second season of BodyPower Expo India 2015. An eye-catching 20,000+ visitors are expected to make their way to Mumbai’s Bombay Exhibition Centre across the two day event, to enjoy an extremely well-presented international show that evidently resonated with those who attended.”
Following its inception within the fitness industry back in 2009, BodyPower has progressively expanded its global profile and has established itself as a driving force for the consumer fitness market with an international reach of over 35 million.

Advait Deodhar to represent India at Le Mans 2015 Race to 24

After competing at the Bahrain F1 Circuit in the MRF F2000 International Challenge , now Motor Racer Advait Deodhar will represent India in the shootout called Race to 24. The winner of Race to 24 will drive in the 2015 Le Mans 24 hour race and the World Endurance Championship with Swiss based team SARD – MORAND in the LMP2 prototype category. The LMP2 category the 2nd fastest category in Endurance racing. The World Endurance Championship is on par with the Formula One Championship.

Le Mans is the oldest and biggest motor race in the world. Le Mans is the iconic race on which the legendary movie Le Mans with Steve Mcqeen was made. Advait Deodhar is competing among the world’s best drivers in this competition in order to secure that big prize.

Advait Deodhar

Speaking about the race, Advait said: “Opportunities like this do not come around twice. I am thrilled to be part of this race event. There are some serious competitors with who I am up against and I am working incredibly hard towards achieving peak strength, mental and physical. Racing is a very expensive sport and requires a lot of financial backing. Being given a chance like this on a global platform will hopefully open a lot of doors for me which will help me further my career as a racing driver.”

RACE TO 24

The competition is going to be run in the form of an online interactive show. However, this is not a cheesy reality show but will be a serious quest to find the best of the 24 competitors that are already established international racing drivers.
Week-by-week, the drivers will tackle challenges set by the team principal Benoît Morand. These challenges will test the drivers physically and mentally. Those who fail will be eliminated, until just one remains to take the seat and drive with Team SARD-Morand at Le Mans.

RaceTo24 provides viewers unprecedented access to the drama as it unfolds each week. The personalities, skills and weaknesses of all 24 drivers will emerge onscreen. Broadcast while the selection process is still ongoing RaceTo24 will completely open up for public viewing in real-time the challenge of selecting a driver for the greatest race in motorsport.
The RaceTo24 project is led by 12 weekly programmes with a cinematic documentary tone, which reflects the gravitas of the prize. Alongside this, viewers are invited to vote & comment as they react to the week’s events.

During the spring of 2015 RaceTo24 will be filmed at spectacular locations including The Yas Marina in Abu Dhabi and Fuji International Speedway in Japan, taking in the Swiss Alps and Mediterranean beaches en route to the finale at the Circuit de La Sarthe; the venue for the 24 Hours of Le Mans.

Ford India introduces SYNC with Ford Applink in EcoSport

What with the cricket fever is gripping across the country due to the ongoing World Cup Cricket 2015, the prospective buyers of Ford EcoSport SUV will continue to get updates from ESPN Cricinfo, even while in their vehicle, thanks to the introduction of SYNC with Ford AppLink.

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According to a statement issued by Ford India, commencing this month, SYNC with Ford AppLink is available on the Titanium variant of Ford EcoSport SUVS pan India. This is the second product from Ford’s stable after 2014 Ford Fiesta to support this award-winning in-car technology, enabling its patrons to conveniently access their favourite smartphone applications through simple voice-commands.

Elucidating on the introduction of new technology, Anurag Mehrotra, Executive Director (Marketing Sales and Service), Ford India said: “Introduction of Ford AppLink™ enhances the value proposition offered by Ford EcoSport. Consumers today are leading an increasingly connected lifestyle and wish to stay up-to-date even while on the move. Ford AppLink™ addresses this unmet need and helps them stay connected without ever compromising on convenience.”

Aprt from ESPN Cricinfo, the mobile phone applications available on Ford AppLink™ in India include a location-based app ‘explore by MapMyIndia and a global, secure location sharing app – Glympse. The addition of these apps will allow customers to seamlessly get information about their nearest attractions and food destinations among others. The technology marks new ways for customers to bring their favourite smartphone applications into their vehicles via simple voice commands. The Chenna-based subsidiary of the US car maker is working with several app partners in India and across the globe to add to the list of Ford AppLink™ compatible apps.

The introduction of Ford AppLink™ on EcoSport is a testament to Ford’s commitment to democratise advanced technology for masses. Safety, convenience and seamless connectivity are the three cornerstones of SYNC® with Ford AppLink™ technology that allows greater communication between smartphone apps and AppLink™ equipped vehicles through voice commands.

Ford’s bestselling urban SUV has continued to delight customers in India and across the world with its styling, outstanding fuel economy, great space and today boasts of more than 100,000 happy customers. Ford EcoSport won more than 30-awards within the first year of its launch to become India’s most awarded vehicle ever.

Established in 1995, Ford India is a wholly owned subsidiary of Ford Motor Company, a global automotive industry leader. Ford India manufactures and distributes automobiles and engines made at its modern integrated manufacturing facilities at Maraimalai Nagar, near Chennai. The company’s models include the Figo, Fiesta, Classic, Endeavour, and the most recently launched EcoSport.

Ford’s operations in the country also include Global Business Services with offices in Chennai, Coimbatore and Gurgaon that provides support to nearly every Ford location around the world in the areas of IT, Engineering, Finance and Accounting, Automotive Financing, Marketing Sales and Service, Analytics, and Purchasing. Ford’s businesses in India employ 11,500 hard-working, dedicated men and women.

Hero Indian Open 2015 Golf Tournament: BMW stands out as Luxury Mobility Partner

BMW India, the Chennai-based subsidiary of the Geman luxury car manufacturer BMW AG stood out as the Luxury Mobility Partner at the Hero Open 2015, held from February 19-22 at the Delhi Golf Club.

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According to a media statement, the 51st edition of the four-day golf tournament also debuted as co-sanctioned with the European Tour this year. BMW Golf Cup International is one of the largest amateur golf tournament series in the world, with roots dating back to more than a quarter of a century to a British-based initiative that ran on its own for five years before going global. An exclusive, invitation-only event, BMW Golf Cup International is designed for BMW patrons providing the right mix for an exclusive social interaction. In India, BMW Golf Cup International has established itself as a leading tournament series and has seen humonnous success since its inception in 2008. India is one of the 50 countries that are taking part at the prestigious BMW Golf Cup International World Final for which more than 100,000 players compete across 1,000 qualifying tournaments all over the world.

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BMW India dealers identify amateur golfers amongst BMW owners who are interested in participating in the tournament. The tournaments are held in accordance with the rules of the respective local golf club. This year, as part of BMW Golf Cup International 2015, seventeen tournaments will be held across India in fourteen cities – Kochi, Chennai, Bangalore, Hyderabad, Jaipur, Chandigarh, Ahmedabad, Mumbai, Pune, Kolkata, Raipur, Lucknow, Greater Noida and Gurgaon.

BMW Golf Cup International 2015 has three categories: A (for handicaps up to 12), B (for handicaps 13 – 28) and Ladies Category (for handicaps up to 28). The winners from each Indian city will compete at the National Final. The national winners will come together at the BMW Golf Cup International 2015 World Final.

Anirban Lahiri emerged the winner, while SSP Chawrasia was the runner up of the Hero Indian Open 2015. Leading golfers from across the globe competed at the tournament to win the total prize money worth $1.5 million. Miguel Angel Jimenez, the Spanish professional golfer and one of the charistmatic players in world golf brushed shoulder with other stalwarts from Europe and Asia including Jeev Milkha Singh, Jyoti Randhawa, Shiv Kapur, Thaworn Wiratchant, Gaganjeet Bhullar, Rikard karlberg and Arjun Atwal.

Philipp von Sahr, President, BMW Group India, while speaking about the tournament, said: “Golf has been an integral part of sports engagement at the BMW Group. We are pleased with our association as the exclusive ‘Luxury Mobility Partner’ at Hero Indian Open 2015. The world of golf in India is witnessing progressive development and exemplifies the advancement and legacy of the sport in this country. The main attraction of the game was the Hole-in-One challenge, the prize for which was an all-new BMW i8 which was launched in India 18 February 2015.”

The BMW i8 presents a ground-breaking concept with visionary electric vehicles and mobility services, creating a new understanding of luxury that is strongly defined by sustainability. BMW India will also conduct Golf Clinics in all fourteen cities. Conducted by experts, Golf Clinics will serve as an introduction to golf for the participants. Participants will be able to practice and take professional advice to get a first impression of the game. BMW dealerships will organize 8 – 10 Golf Clinics per city for the customers.

Based out of Gurgaon (National Capital Region), BMW India is a wholly owned subsidiary of the BMW Group. The wide range of BMW activities in India include a manufacturing plant in Chennai, a parts warehouse in Mumbai and development of a dealer organisation across major metropolitan centres of the country. The BMW Plant Chennai started operations on 29 March 2007. Till date, BMW Group has invested over 3.9 billion Indian Rupees (€ 51.8 million) in BMW Plant Chennai. The BMW Plant Chennai locally produces the BMW 1 Series, the BMW 3 Series, the BMW 3 Series Gran Turismo, the BMW 5 Series, the BMW 7 Series, the BMW X1, the BMW X3 and the BMW X5. BMW dealerships display the BMW 6 Series Gran Coupe, BMW ActiveHybrid 7, the BMW X6, the BMW Z4, the BMW M3 Sedan, the BMW M4 Coupe, the BMW M5 Sedan, the BMW M6 Gran Coupe, the BMW 6 Series Individual and the BMW 7 Series Individual which are available in the country as Completely Built-up Units. Taking a step forward in sustainable mobility, the BMW Group has also introduced the BMW i8 in India in 2015. Currently, BMW India has 37 sales outlets in the Indian market.

World Cup Cricket 2015: Go vocal with Jatin Sapru through Frankly.me

As the ICC Cricket World Cup fever is gripping, the cricket crazy fans from India are staying glued to their television screens, whipping up exciting speculation on the winning teams as the serieis progresses, Frankly.me, a mobile application is offering a question and answer platform. The general public can get connected to the celebrities via video selfies, thus taking the thrill associated with the World Cup experience a notch higher. The mobile app is now hosting the virtual presence of renowned sports presenter and commentator, Jatin Sapru, who is taking queries from the enthusiasts of cricket via Frankly.me.

Frankly is a mobile app where people ask questions to public figures and celebrities who then answer them back in video selfies. The idea is to expand the horizon of conversations that people take part in their lifetimes. They aim to do this by giving people access to front runners, average Joes and even the back benchers from different walks and forms of life.

Frankly.me is ready to bring a revolution in the world of communication and the way people watch the World Cup this year. Jatin Sapru, the voice of Star Sports will be answering the public queries during live cricket matches while sharing space with well-known celebrities like Amitabh Bachchan and Shoaib Akhtar. This is for the first time in the history of Indian cricket that a commentator is connecting to the public directly during commentary intervals. Frankly.me is providing a chance to all the cricket fans out there to come and connect with the cricket fraternity via video selfies.

Jatin Sapru, the present anchor on Star Sports was discovered in a talent hunt competition 5 years ago in the year 2007. He escaped engineering to cover Indian and International cricket matches. He is doing great at the international level as a presenter and has in-depth knowledge of cricket and his critics which he may never have followed himself in his career. He also delivers some dressing room gossips which interests the audience.
Nikunj Jain  - Co Founder of Frankly (1)
Nikunj Jain, Co-founder, Frankly.me said: “The team Frankly.me is really proud and happy with the recent advancements in the platform and it’s steadily rising popularity with the empanelment of noted public figures including politicians. With Frankly.me, these personalities intend to understand the masses and their expectations better. This facilitates them with first-hand information directly from the common people and gives them insights which are more perceptive.”

So, if anybody has a quirky remark to make, praise the commentator’s verbal skills or simply wishes to partake in the excitement, he can talk about it on Frankly.me and bleed his or her passion in awe of the nation.

World Cup Cricket 2015: Nike rallies Indians to tell their # BLEEDBLUE stories

Blue means cricket in India, as the colour expresses the allegiance of the country’s one billion fans as the national team is taking centre stage in Australia in the Cricket World Cup 2015.

Once solely a symbol of elite atheletes, Team India Blue has come to represent the passion and dedication of everyone who is willing to work hard, make sacrifices and do whatever it takes to make the most of their potential.

Visionary Indians including Bollywood actor Deepika Padukone and Indian cricket legend Kapil Dev are telling the world their #bleedblue stories. Indian photographer Bharat Sikka captures in a series of candid pictorials the progression and passion of a nation behind sport, cricket and Team India, according to a media statement.
ANIRUDH RAVICHANDAR_BLEEDBLUE
Anirudh Ravichander, Music Director, said: “When India won the 2011 finals, I was so inspired that I went straight home after the game to write a song about it. That song is now the main track of a popular Tamil movie. Turning inspiration from cricket into music is how I #bleedblue.”
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Deepika Padukone pointed out: “For me, sport isn’t just an activity – it’s a way of life. Growing up, my father taught me the value of competition and that has led me to the national badminton championships. That sense of competition is still there. Getting to the next level, rising to the challenge, achieving. That is how I #bleedblue.”

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Kapil Dev, Indian Cricket Legend stated: “Passion. You must have passion to play for your country, yourself and your families. This passion is what carried me through. When we won in 1983, the win was not just mine. It was ours. It was all of India’s. To the next generation of athletes, dream big and when passion takes you onto the national stage, that is when you #bleeedblue.”

PRANAV MISHRA_BLEEDBLUE

Pranav Mishra, Fashion Designer and Model said: ‘I believe that sport can change and empower lives. It can do something more than it is meant to do. That is how I #bleedblue.’

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Subbalaxmi, Member of Indian Women’s Cricket team said: “It wasn’t easy for me to start playing sports but my family supported me. Today, I’ll support any girl who wants to become a sportswoman. Sharing that strength and support with any and every girl is how I #bleedblue.”

VIKAS KHANNA_BLEEDBLUE

Vikas Khanna, Celebrity Chef concurred: “I couldn’t walk when I was a teenager because of a medical condition. My friends would make fun of me and I would sit in the kitchen and watch them play cricket. That was when my grandmother said”: “Everyone can play, but not everyone can cook.”That is how I began my culinary journey. That is how I #bleedblue.”

Grand Slam Baseball welcomes David Mulford to New Delhi Little League

Grand Slam Baseball is welcoming David Mulford, former US Ambassador to India to the New Delhi Little League in order to throw out the ceremonial first pitch and witness India’s emerging baseball community.

David Mulford while pitching

According to a media statement, with the talented new Modern School Barakhamba Warriors taking on teams from the US Embassy and skilled players from Delhi’s Government schools, the Ambassador and guests will enjoy the spirit of competition in a truly inter-cultural environment. Grand Slam Baseball is also proud to stand with Ambassador Mulford to support CanSupport’s Walk for Life on Sunday February 8, 2015 at Nehru Park.

Jackson Golden while match briefing

Players, coaches and organizers will be out in full force to spread awareness for cancer relief and treatment for families and patients.
Sidney Tolo with Raunaq Sahni with Modern School Barakhamba team WARRIORS
Baseball provides the perfect setting for Indians and other nationalities to connect and build relationships outside of the daily grind.

Team in action at Grand Slam Baseball New Delhi Little League.. (2)

With a number of schools planning to establish baseball programmes after exams, now is the perfect time to learn about baseball and the opportunities it brings India’s talented athletes.

Match Summary

Team in action at Grand Slam Baseball New Delhi Little League..

It was a thrilling day of baseball and international competition at Grand Slam Baseball’s New Delhi Little League this Saturday. In addition to close games between the Modern School Barakhamba Warriors and the Thundercats, the players were visited by Former US Ambassador to India David Mulford and his wife Jeannie. As lifelong baseball fans and major supporters of growing the game in India, the Mulfords added to the excitement of big hits and razor sharp pitching from the talented young ballplayers.

Team in action at Grand Slam Baseball New Delhi Little League.

After throwing out the ceremonial first pitch, the former Ambassador and his wife took their seats to enjoy the game from where they used to watch many the teams and Indian players they sponsored during their tenure.
Team in action at Grand Slam Baseball New Delhi Little League
Despite first putting on a baseball glove just 3 months ago, the Modern School Warriors proved to be a powerful force against the likes of seasoned American, Japanese and international players. The Warriors turn heads walking into Modern School with baseball bats and leather gloves and each game at the Embassy provides an excellent intercultural experience for the players and supporters. With schools lining up to establish competitive baseball programs to compete in major tournaments within India and abroad, the Modern School Barakhamba Warriors are a big part of India’s bright athletic future. Free baseball demos and games return to schools near you this Spring and more Indian baseball news can be found at facebook.com/indiabaseball.

Cricket World Cup 2015: Deepika Padukone sports Nike Team India cricket jersey

Ace photographer Bharat Sikka has captured acclaimed actor, Deepika adukone’s – and India’s – overriding passion for cricket as Team India primes for victory in 2015 World Cup. Cricket unites in excess of one billion Indians, who are die-hard fans, eagerly counting the days until their national team takes centre stage in Australia and New Zealand. Deepika, being one of the country’s most recognisable faces is among them.

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In a candid pictorial captured by renowned photographer Bharat Sikka, Deepika and fellow cricket devotees from around the country share their passion for sport, cricket and Team India while wearing the new Team India jersey. Signature blue, the uniform is part of the kit the national team players will don when they embark on this spring’s campaign to reassert their claim to cricket’s ultimate prize, says a statement.
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This isn’t Padukone’s first foray into sport. She comes from a lineage of badminton world champions. Before taking to the silver screen, the world-renowned actress also competed at the national level. Her experience as an elite athlete fostered a deep belief in the power of sport.
While reacting about the experience, Deepika says: “As a cricket fan and active athlete, I felt a great sense of pride when I first put on the national team jersey. Cricket is the biggest sport in India and the passion for the game is incredible across the country,”  “Like every cricket fan, I look forward to great success for Team India in 2015.”
Bharat, known for captivating portraits and landscapes that communicate an authentic, contemporary vision of India, eloquently captures the fervor and anticipation of Team India in a portrayal that necessarily includes the blue of their cricket uniform. The emblematic hue expresses the pulse of the nation. The power of blue extends beyond the few players who will take the pitch to the country’s cricket fans, inviting them to share in the honor and national pride that comes with wearing the blue jersey and sounding the bleedblue rallying cry. Team India kits are now available at select Nike India retail and through nike.com.