Sanjay Ghodawat Group to set up Rs.150 million packaged drinking water plant

Sanjay Ghodawat Group, the Kolhapur, Maharashtra-based business house involved in diversified businesses such as consumer products, floriculture, energy, textiles, real estate, chemicals and education is foraying into the packaged drinking water segment, a company statement said.
Star-Gold-WaterThe company is investing Rs.150 million in setting up the state of the art packaged drinking water manufacturing plant. The group will launch its own water brand and distribute pan India to take on the might of establised players in the crowded Rs.11,500 crore packaged drinking water segment.
Besides that the Sanjay Ghodawat Group is also contemplating on introducing its own snack brand soon. The company is aiming at launching the water business in the next three months. In the first phase, it will distribute its own branded packaged drinking water across Maharashtra, Karnataka and Goa.
Shrenik-GhodawatShrenik Ghodawat, Director, Sanjay Ghodawat Group said: “Our Group has always been focused on providing world-class products at an affordable price to all our consumers. To continue the legacy, we are proud to introduce “Star555Gold” Packaged drinking water, which is with patented technology of Drinking Water with Nano Gold particles”.
The Group will continue to invest aggressively into product innovation in order to differentiate itself in the already cluttered and crowded market. Sanjay Ghodawat Group will mainly focus on providing the consumer with a viable option in the water segment that will be easy on the pocket, at the same time healthy.

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