Ford Time Machine comes calling Chennai at Express Avenue Mall

What would you give to go back in time to revisit events that you might have missed and experience that excitement? Ford India is giving auto enthusiasts an opportunity to do just that. The Ford Time Machine comes to Chennai to take you back in time and allow you a chance to take a 3D virtual reality tour of the Ford Pavilion that was a highlight at the 12th Delhi Auto Expo, according to a company statement.
The Ford Time Machine is a unique installation that will allow the user to go back in time and visit the exciting line up of Ford vehicles at the recently concluded Auto Expo 2014. Ford India is taking the Time Machine to six cities across the country. After winning hearts of consumers across Mumbai, Lucknow, Surat, Guwahati and Bangalore, it will be in Chennai at the  Express Avenue Mall on March 15-16, 2014. This one-of-its-kind initiative by Ford will elevate the customer experience and bring the excitement of Asia’s largest Auto Expo to their backyards. The users will experience a 360°, virtual walk through of the Ford Pavilion through 3D glasses. A user wearing 3D glasses can also change the perspective by changing positions.
Ford’s pavilion at the Auto Expo 2014 illustrated its award-winning and segment-leading vehicles including the All-New Figo Concept and the new 2014 Ford Fiesta which enthralled audiences leaving them spellbound. The Ford Figo Concept, aimed at redefining customer expectations in the B segment won the NDTV Car & Bike Show Award for the ‘Best Global Concept Reveal’ at the auto show. The new Ford Fiesta, with a rejuvenated, stylish and bold design, and more advanced technologies, appealed to enthusiasts across the board.
Established in 1995, Ford India is a wholly owned subsidiary of Ford Motor Company, a global automotive industry leader. Ford India manufactures and distributes automobiles and engines made at its modern integrated manufacturing facilities at Maraimalai Nagar, near Chennai. The company’s models include the Figo, Fiesta, Classic, Endeavour, and the most recently launched EcoSport.
Ford’s operations in the country also include Global Business Services with offices in Chennai, Coimbatore and Gurgaon that provides support to nearly every Ford location around the world in the areas of IT, Engineering, Finance and Accounting, Automotive Financing, Marketing Sales and Service, Analytics, and Purchasing. Ford’s businesses in India employ 11,500 hard-working, dedicated men and women.


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