Auto Expo 2014: Maruti Suzuki Celerio global launch announced with Auto Gear Shift

Car market leader Maruti Suzuki India Limited launched its much awaited compact car, Celerio, with the revolutionary Auto Gear Shift here on February 7, 2014 at the Auto Expo 2014 Motor Show held in Greater Noida.

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T Hashimoto, Executive Director, Marketing and Sales, Maruti Suzuki India limited (Right) and Manohar Bhat, VP Marketing  at the launch of Maruti Suzuki Celerio.

According to a company statement, what with the fuel efficiency same as the Manual transmission, the revolutionary Auto Gear Shift, christened EZ Drive, is all set to redefine the car driving experience on Indian roads. Interestingly, Auto Gear Shift on the Celerio is a first for India amongst passenger cars.

THE HIGH FIVES

  • EZ Drive: Auto Gear Shift technology with best in class fuel efficiency of 23.1 kmpl, at par with manual transmission, a first for passenger cars
  • EZ Technology: K-Next Engine with Drive-by-Wire, All new transmission
  • EZ Space: XpanDesign with Roomier cabin, Spacious headroom, legroom, shoulder room, 15 smart utility spaces, large boot
  • EZ Style: CICO (Curve in Curve Out) Styling, Big road presence, Sweeping Wave dash design
  • EZ Gizmos: Stereo with Bluetooth Connectivity, Steering-mounted audio controls, Multi-info display, User-friendly customizable security settings.

Poised to stir the A2 segment Maruti Suzuki Celerio is a complete package full of pleasant surprises. Among several benefits, Celerio comes with a best in class fuel efficiency of 23.1 kmpl, for both, Auto Gear Shift and the Manual Transmission variants.
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Maruti Suzuki Celerio is launched at an attractive price. This price puts to rest any argument that superior technology is expensive. Often, the wide price gap between Manual and Automatic transmission variants prompts buyers to settle for manual transmission cars.

Variants

LXi

Vxi

Zxi

Zxi

(Optional)

Manual transmission

O

O

O

O

Auto Gear Shift

O

O

A varied colour spectrum includes 3 new ones.

New Sunshine Ray Cerulean Blue Cave Black
Existing Blazing Red Pearl Arctic White Glistening Grey Silky Silver

 

Specifications

Length 3600 mm Power 68 ps / 6000 rpm
Width 1600 mm Torque 90 Nm / 3500 rpm
Height 1560 mm Wheel Base 2425 mm
Fuel Efficiency 23.1 kmpl Turning Radius 4.7 meters
Kerb weight

 

810 kgs

830 kgs (full options)

Boot Space 235 litres
Ground Clearance 165 mm

In terms of maintenance of the car, the Auto Gear Shift technology on Celerio is affordable and hassle free.
With Celerio, the Company is keen to change these perceptions and raise the technology bar. Maruti Suzuki has always believed in offering cars that set new benchmarks of technology, style and overall costs in India. Maruti Suzuki Celerio is the latest example that brings path breaking Auto Gear Shift technology in cars for the first time and that too, in country’s most popular compact car segment. The Celerio promises a new, convenient and fun to drive experience, with top class fuel efficiency, at a highly attractive price and low maintenance cost. Maruti Suzuki is confident that Celerio will soon become a popular choice among customers as they enjoy the benefits that this new technology brings.
Maruti Suzuki Celerio is stylish on the outside and has roomy, spacious and functional interiors with a large boot. Offered in six variants, including two with Auto Gear Shift, the Celerio is powered by the high performing K-next petrol engine.

Auto Gear Shift: Harbinger of a revolution

Mated with the K-next engine, the Auto Gear Shift is Suzuki Motor Corporation’s newly developed technology that promises superior drive experience to the users. Powered by an intelligent actuating unit, driving is effortless with Auto Gear Shift. Auto Gear Shift is a departure from the traditional configuration, as it has only two pedals. The two pedal drive relieves the driver from synchronising between clutch and gear shift lever and brings immense value in start-stop traffic conditions.

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