Bridgestone, the world’s number one tyre and rubber manufacturer has opened its exclusive Select store in Vasai in Thane district of the western Indian state of Maharashtra, according to a company statement. Vaibhav Saraf, General Manager, Sales and Marketing, Bridgestone India formally inaugurated the exclusive Select showroom on January 11, 2014. The Bridgestone Select stores boosts of an exclusive Bridgestone retail ‘Identity and Sales’ in line with the global retail philosophy adopted successfully across the world.
Saraf said: “We are back with yet another customer friendly, smart and stylized shop equipped with a wide product range and modern services to offer. Select is a unique retail channel concept of a quality shop which promises the customer a Better & Unique Buying experience”.
The Select outlet ‘Everest Tyre Services’ 1,062 square feet outlet is located at Shop number 3 and 4, Ashok Nagar, Navghar, Ambadi road, Vasai road west, Thane. At this showroom customers can see and feel the Bridgestone exclusivity, sophistication and progressiveness. It hosts several customer friendly facilities such as:
· Welcome and customer friendly environment
· Smart and stylized interiors
· Unparalleled customer service
· Wide Product Range, displays and designs
The other products and services available at the store are:
· Wheel Alignment
· Wheel Balancing
· Nitrogen Filling
· Tyre Changer
Bridgestone’s brand essence ‘Serving society with superior quality’ is not only valid for our products but also for Bridgestone service standards which can be experienced at Select retail outlets. As a part of its aggressive growth plan in the Indian Market Bridgestone has been expanding its ‘Select’ concept stores in India. Currently Bridgestone has 325 Select stores across cities in India.
Bridgestone India started its operations in 1996. In March 1998 with setup of its manufacturing facility in Kheda, Madhya Pradesh, Bridgestone achieved its objective of running Indian manufactured Bridgestone tyres on Indian Roads. In a short stint of 14 years Bridgestone India is one of the leading tyre companies in both the OEM and aftermarket. Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nations and territories around the world.