Boogie Woogie returns in Sony LIV after a four-year long wait

India’s original and most iconic dance reality show, Boogie Woogie, (boogiewoogie.in) returns on your television sets after a four-year long wait. With Sony LIV, you no longer have to worry about missing out on the show’s current or archived episode anymore. Sony LIV, Multi Screen Media (MSM)’s premium video-on-demand service, allows you to catch up on all the episodes and videos from your favourite show as per your convenience, according to a company statement.

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Boogie Woogie episodes will be carried on a dedicated microsite (boogiewoogie.in) hosted on the Sony LIV platform. The site will also allow viewers to check out all archived episodes of the show. SonyLIV.com promises to be the single-point entry into the electrifying world of Boogie Woogie for all those netizens who are often too busy to adhere to the timings on TV.
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Speaking on the availability of Boogie Woogie episodes on Sony LIV, Nitesh Kripalani, Executive Vice-President – New Media, Business Development and Digital/Syndication at Sony Entertainment Network, said: “Boogie Woogie has been the longest-running and one-of-the most successful dance shows on Indian television. Sony LIV gives viewers the opportunity to tune in to the new season without losing the thread of the show’s running episodes. Diehard viewers can catch up with missed episodes using Sony LIV’s online platform. As an added bonus, true blue fans of one of the most entertaining and beloved shows on television can even relive the fun moments of earlier seasons from its 15 year stint through our archives online”.
In addition, new features have been introduced to enhance viewer engagement with the show:

·         Boogie of the day: Sony LIV users can vote for their favourite dance videos depending on which contestant they like best.
·         I am a street dancer:  Users can upload videos of their kids dancing ‘Boogie Woogie style’ and thus share it with fellow dance    lovers on the site.

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Sony LIV continues to uniquely engage viewers in an interactive manner while they enjoy the best of entertainment from the Sony stable. Sony LIV is Multi Screen Media (MSM)’s premium video-on-demand service. Sony LIV platform comprises of 18 years of rich and exclusive content from Sony’s stable, covering genres including drama, comedy, thriller, reality shows and many more. Viewers can watch their favorite current shows and archive shows from Sony LIV, anytime and from anywhere. Sony LIV, the premier Video on Demand brand is available online as well as across all mobile platforms including Google Android, Java, Windows Phone 8, Apple IOS, Windows 8 PCs and tablets.
The platform offers superior immersive user experience through various innovative features. Users can use the Mood Wheel on Sony LIV to watch their favorite video as per their mood/genre; they can create playlists of their choicest of shows through My Q and be rewarded as a LIV Guru, by consuming Sony LIV content.  In addition to original complete content, Sony LIV also offers short content formats like Catch-up episodes, Quickisodes and Short crunch episodes. The platform provides shows across the Sony spectrum including Sony Entertainment Television, MAX, SAB, MIX, with a whole host of movies also in the pipeline.
Sony Pictures Television (SPT) backs Multi Screen Media Private Limited, which is India’s leading television network. It comprises Sony Entertainment Television (SET), one of India’s leading Hindi general entertainment television channels; MAX, India’s premium Hindi movies and special events channel; SAB, a family comedy entertainment channel; PIX, the English movie channel; MIX a refreshing Hindi music channel, SIX, India’s Premier Sports Entertainment Channel and LIV, the digital channel. Multi-Screen Media’s channels are available across the Globe and influence over 400 million viewers in the Indian sub-continent, and the South Asian Diaspora worldwide.
SONY Entertainment Television, Sony HD, MAX, SAB, MIX, PIX, SIX, SIX HD, AXN, Animax, Aath, Discovery Channel, Discovery Channel Tamil, Animal Planet, TLC, Discovery Science, Discovery Turbo Discovery Kids and Discovery HD World, it also distributes the leading News network in the country – the TV Today Network channels – Headlines Today, Aaj Tak and Tez and the premium Sports’ channels – Neo Prime and Neo Sports.

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