Mahindra increases prices of its product portfolio

Mahindra & Mahindra Ltd. (M&M Ltd.), India’s leading SUV manufacturer, today announced that it would be raising the prices of its passenger and commercial vehicles by up to two percent, according to a company statement. This increase would be effective January 1, 2014. The price increase is primarily due to rising materials, input and higher freight costs.

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Commenting on the price hike, Pravin Shah, Chief Executive, Automotive Division, Mahindra & Mahindra Ltd. said, “We have been holding back prices for a while but now it has become necessary to raise them to partly compensate the increase in materials, input and freight costs. As always, Mahindra remains committed to its customers”.

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