BMW Group India has announced a price increase from 7-10 per cent across the BMW and MINI product range effective January 1, 2014 accoring to a company statement.
While speaking about the price increase, Philipp von Sahr, President, BMW Group India said: “BMW is the strongest and the most trusted luxury automotive brand in India. We offer our customers exclusively authentic premium luxury products, which are differentiated by their emotional appeal, uncompromising engineering, innovative technology and outstanding quality. Premium is beyond mainstream. It sets the pace, demands the right ideas, fortitude and determination. At BMW Group, we believe that both profitability and growth are essential for a win-win situation at the end. We are making price decisions with all due care and consideration ensuring that they pay off in the long run”.
In order to help customers drive away in their dream car before1 January 2014, BMW Financial Services India and MINI Financial Services India will offer a range of convenient and customized financing solutions. BMW Financial Services India and MINI Financial Services India will also offer Lease for individuals and corporate customers along with insurance solutions through their cooperation partner in India.
The BMW 1 Series, the BMW 3 Series, the BMW 5 Series, the BMW 7 Series, the BMW X1 and the BMW X3 are locally produced at the BMW Plant Chennai. The BMW 6 Series Coupe, the BMW 6 Series Convertible, the BMW 6 Series Gran Coupe, the BMW X5, the BMW X6 and the BMW Z4 are available in the country as Completely Built-up Units. The BMW M5, the BMW M6 Coupe, the BMW M6 Convertible, the BMW 6 Series Individual and the BMW 7 Series Individual can also be ordered as Completely Built-up Units. The MINI Countryman is locally manufactured at the BMW Plant Chennai. The MINI Hatch and the MINI Convertible are imported in India as Completely Built-up Units.
BMW India is the pioneer in bringing luxurious dealerships to India. BMW India has set a decisive course by setting up BMW dealerships of international standards across the country. BMW India has also set very high standards in service quality and customer care. Currently, BMW India has 37 sales outlets in the Indian market across New Delhi, Noida, Gurgaon, Faridabad, Mumbai, Bangalore, Mangalore, Indore, Chandigarh, Ludhiana, Hyderabad, Chennai, Coimbatore, Pune, Goa, Kolkata, Bhubaneswar, Ahmedabad, Surat, Kochi, Calicut, Jaipur, Raipur, Nagpur, Lucknow and Kanpur. By end of 2014, BMW India will further expand its dealer network by increasing the number of sales outlets to 50 across major metropolitan centers and emerging markets in India.
MINI has continued to grow its presence in India and has established four exclusive outlets in Delhi (National Capital Region), Mumbai, Hyderabad and Bangalore.